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Lisa is the Chief Marketing Officer for the William Raveis family of businesses, including Real ÐÇ¿ÕÌåÓý¹Ù·½ÍøÖ·, Mortgage, and Insurance. She brings more than 20 years of strategic marketing and consumer packaged goods brand experience and is responsible for marketing campaigns touching clients and sales associates, including digital presence, outdoor and TV advertising, social activity, special sponsorships, and key events. Previously, Lisa was a Worldwide Marketing Leader for IBM’s Global Business Services and prior to that, she was a Senior Brand Manager for PepsiCo in their beverage division helping launch and grow new brands. She holds a BSE from Princeton University, a Masters in Economics from Stanford University, and an MBA from Harvard University.